Airline

Hawaiian Airlines to boost revenue from ancillary website sales

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Hawaiian Airlines to boost revenue from ancillary website sales

Hawaiian Airlines states that it will double its revenue from selling hotel rooms and rental cars on its website over the next few years.

"We've got plans in place on how to sell that better in the future," said Peter Ingram, chief commercial officer at Hawaiian Holdings.

Ingram also stated that airline's capacity in available seat-miles will increase between 5.5% and 8.5% in 2014. This is a reduction from the 10% annual growth over the last three years due to the drop in growth caused since the rapid expansion in new destinations – Japan, and Australia, New Zealand and South Korea – has declined.

Ingram also stated that the airline was able to transport more cargo and hence double cargo revenue since 2012 due to the switch to A330s from Boeing 767s.