Julia Hillenbrand has been appointed as the Lufthansa Group’s new vice president sales EMEA.
Hillenbrand will help to manage and develop global sales programs and the sales communication of the airline group worldwide.
Since 2022, Hillenbrand has been responsible for brand and customer experiences of SWISS, and between 2019 and 2022 she led the sales division, initially for Spain and Portugal, and later for Western Europe as senior director sales Western Europe.
Hillenbrand succeeds Lorenza Maggio, who has been appointed to the board of directors of ITA Airways.
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