Virgin Atlantic will join the corporate loyalty programme of Air France, KLM and several airline partners, known as Bluebiz.
Following the announcement that Virgin Atlantic will join Bluebiz and the recent addition of Kenya Airways, there are now eight airline partners in the corporate loyalty programme: Air France, KLM Royal Dutch Airlines, Delta Air Lines, GOL Linhas Aéreas, China Eastern Airlines, China Southern Airlines, Kenya Airways and Virgin Atlantic.
As part of the programme, Bluebiz members will benefit from immediate savings when their employees travel on partner airline flights in selected markets.
Many companies around the world have introduced social responsibility initiatives into their business strategy. To support them in this commitment, Bluebiz members now have the opportunity to participate in the CO2ZERO program that allows them to use their blue credits to offset their CO2 emissions related to their travel with Air France, KLM and Delta Air Lines.
Patrick Alexandre, EVP commercial sales & alliances, commented: “ We are very glad to welcome Virgin Atlantic to Bluebiz. Our joint SME customers will benefit from a unique commercial offer adapted to their business travel needs. This announcement comes with the renewal of the programme which aims to make Bluebiz even more clear and even more simple to use. Our goal is to make Bluebiz the most preferred corporate loyalty programme”