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Regional Jet rebrands as XFly and takes delivery of seven Embraer aircraft

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Regional Jet rebrands as XFly and takes delivery of seven Embraer aircraft

Estonian  carrier Regional Jet has rebranded as XFly and is to take delivery of seven Embraer aircraft as the four-year-old company looks to expand further.

The current XFly fleet includes 23 airplanes, and the firm has recently decided to expand further with the acquisition of seven Embraer aircraft within the next six months, the firm said in a statement.

Four of the seven additional planes will serve the routes from Tallinn to Stockholm, Brussels and Warsaw, operated by LOT Polish Airlines. The new planes will also be used to replace some of the older CRJ900 aircraft currently used by XFly.

According to Jan Palmer, chief executive of XFly, this addition of a new type of aircraft represents a major step forward for the company.

“We are now a unique company in the European aviation market, with the capacity to provide services to airlines with three different types of aircraft, including the ATR72-600 turboprops and the CRJ900 and Embraer 190/195 jet airliners. This will give a significant boost to our competitiveness throughout Europe,” Palmer said.

Palmer said that because, XFly also uses turboprops to provide its services the word ‘Jet’ in the former brand name was misleading.

“As we intend to start offering longer flight connections to our clients, the word ‘Regional’ will soon become an obsolete reflection of the company’s actual business profile. The adoption of the new brand name will contribute to our strong growth, because it will provide the company, for the first time, with its own identity, emphasising our distinctiveness in the market,” Palmer said.