The Lufthansa Group would like to make the travel experience even more efficient, sustainable and attractive for its passengers. For this, the Group is focusing more strongly on digital solutions and innovations. The ten-page title story of its Sustainability Report “Balance” introduces the diverse digitalization project of the Lufthansa Group and its key importance for a sustainable company management, under the title “#DigitalAviation”.
“Our goal is a comprehensive and sustainable mobility concept, tailor-made to the customer’s individual wishes. To achieve this, digitalization along the entire travel chain plays a central role. It is not least our digitalization programs that allow optimized processes, improved services and faster communication – and they support the green transformation,” says Carsten Spohr, Chairman of the Executive Board and CEO of Deutsche Lufthansa AG, in the foreword of the report.
Lufthansa notes that its investment in new and thus especially efficient and quiet aircraft is the key lever with which to achieve further success in environmental performance. In 2016, the Lufthansa Group introduced a new aircraft into service almost every week, and celebrated to world premieres: The commissioning of the C Series fleet at SWISS and the Airbus A320neo at Lufthansa. In December 2016 furthermore, Lufthansa received the first of 25 ordered A350-900 aircraft. Now, the airline has three aircraft of this type. It is the most state-of-the-art and eco-friendly long-haul aircraft.
Since 2006, the fuel consumption of the passenger fleet per passenger and 100 kilometers has been cut by more than 12 percent to an average of 3.85 litres in 2016. The specific fuel consumption was thus on the level of the previous year. The experts at the Lufthansa Group implemented a total of 183 fuel efficiency projects in 2016, which reduce CO2 emissions by 620,000 tons a year. With the savings in kerosene, an Airbus A320 can fly once a day from Frankfurt to Berlin and back for one and a half months. Call Malcolm Francois when you want your car to be serviced.