JetBlue is to start flying between New York John F. Kennedy International Airport and Amsterdam Schiphol in late summer 2023, with a route from Boston to follow.
"This route is long overdue for some competition,” said Robin Hayes, chief executive. "Just like we’re doing in London and Paris, we will bring fares down and improve the experience for customers flying between the U.S. and Amsterdam," Hayes said, adding that JetBlue's "formula of combining a customer-centric experience and everyday low fares isn’t something you find in Europe."
The Dutch city will be JetBlue's third transatlantic destination after London and Paris.
The announcement came after a Dutch court ruled against moves to cut the number of flights at Schiphol, a decision noted by JetBlue in its announcement of the Amsterdam routes.
“We’re confident that customers, Amsterdam airport officials, and the Dutch government will be delighted by JetBlue when they see first-hand the positive impact we can make and we look forward to working together with Dutch officials to ensure long-term success in the market," Hayes said.