Jet2 shares tumbled as much as 15% on the morning of September 4, 2025, London time, after warning investors of a “difficult market”.
“Although we are currently operating in a difficult market, we have a proven business model, a loyal customer base, a flexible approach to capacity management and of course our multi award-winning customer service,” said Jet2 CEO Steve Heapy. “We believe that these factors provide the foundation for a solid financial result this year and for further profitable growth in the years to come.”
The company reduced seats on sale from 5.8 million to 5.6 million for its winter schedule, though still a 9% increase on the previous winter season. The company expects full financial year EBIT, ending March 31, 2026, to be “towards the lower end of the consensus range”, which was guided between £449 million and £496 million.
Jet2 said summer 2025 on sale seat capacity was at 18.5 million seats, 8% higher than summer last year — meeting its guidance in July.
“However, since then the closer to departure booking trend has become more pronounced,” Jet2 said in an update. To the end of August, flown package holiday customers grew by 2% with flight-only passengers rising by 17%.