Cirium has signed up to the IATA (International Air Transport Association) 25by2025 global initiative, which aims to make the aviation industry more gender balanced by 2025.
The initiative plans to pave the way for fair recognition of female talent, and to provide more opportunities for women in the industry. Cirium has committed to reporting on key diversity metrics each year, as well as increasing the number of women in senior positions and under-represented areas by a minimum of 25% by 2025.
To date, Cirium is the only aviation analytics company signed up to the initiative. It comes after Cirium’s launch of a new engagement programme for employees returning from maternity and paternity leave.
Although more women are finding jobs in this industry, only 4% of European pilots are women, while there are just 24 female chief executives among all IATA members. There is still much work to be done to achieve gender balance in the aviation industry, including altering potential employees’ perceptions about the industry.
“The perception of aviation as a male-dominated field can deter potential female candidates. The industry needs to address this challenge and foster an environment that encourages and supports women in aviation,” says Jainita Hogervost, director of Aerviva Aviation Consultancy, based in Dubai.
“We are pleased to see Cirium join 25by2025 and its commitment to make diversity and inclusion a business imperative,” says Jane Hoskisson, IATA director of talent, learning, engagement, and diversity. “25by2025 is helping to drive a very tangible change by addressing the gender balance within the aviation industry.”