Assaia has appointed Jan Willem Kappes as chief commercial officer.
The company said this appointment signals its “continued focus on commercial growth and deepening relationships with airport and airline customers".
He joined Assaia as senior vice president of global sales in March 2020. Before joining Assaia, he served at company's such as Hahn Air Lines and Inform Software.
“[Kappes'] ability to build strong market connections and foster meaningful customer relationships has been outstanding,” commented Assaia CEO Christiaan Hen.
Kappes commented: “We remain dedicated to pushing the boundaries of innovation while ensuring our customer-centric approach is at the heart of everything we do.”