Latvian airline airBaltic has announced investment in artificial intelligence (AI) to facilitate driving efficient solutions to its operations. The airline is using AI to target solutions in business areas such as legal, safety and compliance, and management of internal manuals.
“Our ongoing aim to increase efficiency across different business functions has resulted in an impressively high usage of AI-powered solutions in different business areas,” said president and CEO of airBaltic Martin Gauss. “We see and welcome AI as a great opportunity and help in saving time – by introducing these solutions, we are investing in our future and the further growth of airBaltic.”
airBaltic is currently using AI solutions produced inhouse and from its established external partners. The airline stated the most common solution are Q&A AI tools to simplify employee onboarding and to find information on the company or its flight operations manuals.
The airline noted it is cooperating with professional services network, KPMG in Latvia, to simplify company-wide agreement management. The company is also working on AI solutions for ancillary product pricing based on customer demand and preferences with airline revenue management software PROS.