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easyJet customer retention and loyalty reach record levels

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easyJet customer retention and loyalty reach record levels

easyJet has today reported that it has increased the proportion of bookings made by existing customers to 57%, up from 50% in 2010. This means that over 37m passengers are rebooking each year compared to 25m four years ago - a 50% increase. The figure for returning business customers is even higher ...

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